BOOK MARKETING MAGIC WORKSHOP
Sell Books and Build Marketing Momentum using the Power of Other People's Audiences
Join the professional marketing team of Book Launchers for a hands-on workshop to evaluate your current book positioning, research influencers, and uncover book promotion partners. Learn to write winning pitches, get feedback on your work while we go, and gain book marketing momentum over the six-week class.
No social media following or established author platform is required.
Let's be real...
Being an author isn't very fun when you struggle to sell books month after month!
It can feel like you're spinning your wheels in place...and feeling overwhelmed or alone in your struggle, makes it feel even worse.
Maybe you even post on social media every day and tell everyone about your newsletter list, but the progress is so slow and the sales are barely a trickle.
But what if I told you that...
Many authors are improving book sales and receiving emails from readers saying "I LOVE your book!"
Struggling authors can use this approach to turn their book business around and achieve book sales success.
But, let's be clear. This isn't a magic button. It's not overnight riches. There is work to be done, but we'll show you exactly what to do. We'll cheer you on. We'll even guide you step-by-step and give you personalized answers to your biggest challenges.
We're going to show you what we've been doing behind the scenes to help our authors sell books,
...uncover speaking opportunities, media attention, grow their platform and so much more. For the first time ever we're peeling back the curtain to teach exactly what we do to help authors sell books and get attention when they don't have an audience of their own.
Most of this stuff no one is talking about because it takes effort, research, and some creativity...
... the focus isn't on getting an orange bestseller flag on Amazon (although that happens for almost all our authors without focusing on it). The focus is on good old fashion traditional book marketing that builds momentum over time and helps most authors sell a lot more books than they will ever sell posting on social media.
Just a word of warning:
The Odds Are Against You Unless You Really Get This.
I'm the furthest thing from a pessimist, but the numbers don't lie. Did you know that according to BookScan data, the average nonfiction book sells less than 250 copies a year or that, according to The Guardian, the average self-published author only makes $1,000 a year from book sales?
Those numbers do not bode well for you...and you absolutely need an edge. A way of approaching things that helps you avoid becoming just another number inside a nightmare statistic... the good news is that almost all our clients outperform those stats by a lot. And, you can too if you have a well-positioned book and do what we teach in this course.
Who Are We? And How Can We Help?
Meet Julie.
I'm the founder of Book Launchers, a full-service self-publishing company that has worked with more than 400 authors. My first book topped Amazon in print books.
But you're not just working with me. You'll also be working with Book Launcher's Book Marketing Manager Sarah Bean. She's been the strategic mind behind more than 200 book launches, she ran the marketing campaign for a New York Times Bestselling Author, and was a speaker's booking agent for a decade before joining Book Launchers.
Together we'll provide you with hands on feedback, support, and coaching to get some momentum behind your book marketing and help you sell some books!
You want to improve your book marketing results.
Join us as we look at your book positioning together, research the right people to pitch your book to, and craft a winning pitch that gets you and your book in front of other people's audiences.
All of that is possible with persistence and the right steps that we will share with you in...
Book Marketing Magic - Live
Take a look at what we're going to cover:
01
Breakdown Your Amazon Sales Page
(with personalized recommendations to improve your page)
02
How to brand yourself as an author
And ensure you have the right platform elements, and position your book for marketing success
03
Discover all-important research steps
You'll need to take to uncover the best media, influencer, and corporate opportunities for you and your book
04
How to craft an attention-getting pitch
We'll be reviewing pitches LIVE to help you get yours just right - whether you want media, speaking, or influencer support!
05
What's getting in the way
Of your sales and how to adjust it (we'll have plenty of time for hot seats so bring your book, your sales page, and let's dive in!)
At the end of this six week course, you're not only going to have a clear plan for how to position yourself when you pitch, you'll have crafted your pitch, and completed the research you need to do to successfully reach out to people with your readers in their audience, and have an action plan to build momentum from the end of this course and beyond.
Picture yourself experiencing...
...logging into your account to see books sold while you were sleeping...
...partnering with influencers or companies that love your message...
...or even opening up your email to see a media or speaking invite!
And it doesn't end there. Think of Robert Belle. His book led to a Ted Global Ideas talk that has been viewed by 2 million people! Or, Arun Gupta who found himself on the Wallstreet Journal Bestseller List. Or, Kelly Lewis who was a bestseller in four different categories. Or, Martha Tettenborn who has become the thought leader she always wanted to be (and has been featured in documentaries too!). These are just four of the many Book Launchers clients who achieved great things using our marketing strategies.
You can enjoy results within months or even weeks of taking what we share and putting it into action...
...like so many of our authors do after they put to good use what we will cover in this course. And I truly believe that by following our advice, you can discover where your ideal readers are and how to reach them and finally gain momentum with your book marketing.
This course is being taught by myself, and Book Launchers Book Marketing Manager, Sarah Bean. Together we're committed to helping you position your book for success, uncover channels to sell more books, and help you build momentum towards achieving your goals.
AVOID The 3 Success Killing Myths
There is a ton of bad advice out there when it comes to becoming a bestselling author and selling books.
Myth 1:
You won't need to do any marketing if you get a publisher.
The reality is that a publisher will give you a book deal because you will be able to sell books.
However, the truth is a publisher will rarely help you with marketing. They look to the author to sell their books.
So, even if you have a publisher or you plan to get one for your next book, you still need to know what to do to sell books.
Myth 2:
A good book will sell itself.
But the truth is a good book no one knows about will never sell. You must learn how to compel readers to buy your book with great marketing.
Myth 3:
There is only one approach to sell books.
There isn't. Every book marketing plan needs to be personalized, and you need to test different things. We'll teach you how to plan and test. You need to be active.
You have to try things to find the channels and angles that work to get books moving. But, you can simplify by focusing on the things we'll teach you in this course, so what are you waiting for?
FOR A LIMITED TIME...
Join Book Marketing Magic - Live Right Now!.
Starting February 6th we'll dive in and help you set yourself up to sell more books (and gain more exposure!).
It's only $990 or 3 easy monthly payments of $375.
Join our course by January 30th and we'll proofread and design your attention-getting media kit - too. Our media kits are show-stoppingly beautiful and will surely make your pitch stand out as professional when you are doing your outreach.
This is a $250 value included if you sign up for the course by January 30th.
BUT WAIT THERE"S MORE....
You'll get these free bonuses when you sign up today!
You're Saying:
"Will Book Marketing Magic - Live Work For Me?"
Well, my one guarantee is always this:
If you do nothing, you will get nothing.
What this live training is guaranteed to do is show you what you need to do to get results.
How Much Does it Cost?
If you come to class prepared you'll receive personalized support, input, and guidance to make the best possible choices for your book and your goals.
The road to creating Book Marketing Magic - Live has been more than six years in the making ...
We have tested different approaches on hundreds of books and seen what works and what doesn't for authors. I have spent years researching every piece of information I could get my hands on... we take (almost) every book marketing course that comes on the market, test what we are taught, refine those lessons, and re-test until we get a process that is the most effective and repeatable possible.
In addition to our step-by-step support to sell books and land opportunities, you're also getting an author branding guide, our launch strategy guide, and two bonus group calls ($400 in bonuses!)!
Click the button for the full pay of $990, or click here for 3 monthly payments of $375.
Wondering what kind of results you can see...
...and how fast you'll get them? Well a lot of that depends on how fast you implement what we teach and how strong your book positioning is, but we've seen authors turn their book sales around in as little as one month and see major marketing results in three months!
Then, we'll be sending you an email with a short workbook to help you work on your author branding and positioning.
That way, when class begins, you're already ahead of the game and we can dive into your specific questions!
Each week, for six weeks we are going to be on Zoom together working through critical marketing elements like:
- Week 1: Amazon Book Positioning Review, author platform review, media kit, and speaker one-sheet drafting tips
- Week 2: Research tips and strategies
- Week 3: Momentum-building strategies for any book, and what to do if your book is not selling at all. Introduction to outreach.
- Week 4: Media Pitching (we build your pitch with you!), Editorial Reviews, and Influencer Outreach that Gets Results
- Week 5: Influencer Outreach, Follow-Up that Works, and Turning One Win into Many
- Week 6: More Marketing Ideas like Free Books, Selling Direct, Bulk Sales, Library Programming, Corporate Partnerships, Live Events and more!
Plus ...
we're including two Open Q&A sessions to catch up if you miss a class, get personalized support, and ask all your questions! On top of that high-value training and support you'll receive the author branding guide, the launch strategy breakdown PDF, pitch reviews, and research support and if you join by January 30th, the media kit proofread and design.
All Zoom sessions will be recorded (in case you cannot attend live or if you want to review any of the content-rich material) and all training materials will be available for 1 year! The ball is in your court. You can make a small investment in uncovering what will work to help you sell more books this year! And,
...you could achieve your book sales goals even a month sooner...
...and potentially find yourself with an amazing corporate partner or a fantastic speaking opportunity, or both?! Please allow Sarah and I to guide you to achieve your book goals sooner! Let us help you improve book sales, generate more results, and even receive emails from readers saying "I LOVE your book!"? YES?
Then let this system work it's magic on you.
Our Guarantee
The real guarantee is that if you do nothing, you will get nothing but we know that sometimes an approach or a style of teaching just isn't a fit and for that reason you can request a FULL REFUND up to 21 days after the course has begun. This means you'll be able to take 1/2 of the course and if you aren't happy, you can ask for your money back. Ultimately we know that if you implement what we teach you will find success, and we can't wait to help you do that!