No Audience? No Problem! You Can Sell Books and Build Marketing Momentum
Of course, book marketing is easier when you have an audience of readers waiting to buy your book, but that isn't what most authors have to work with. Work with the marketing experts at Book Launchers to position yourself and pitch your book to finally gain marketing momentum. No audience required!
Being an author isn't very fun when you struggle to sell books month after month!
It can feel like you're spinning your wheels in place...
...and feeling overwhelmed, discouraged or even alone in your struggle, makes it feel even worse.
Maybe you even post on social media every day and tell everyone about your newsletter list, but the progress is so slow and the sales are barely a trickle.
What if I told you that many authors are improving book salesand receiving emails from readers saying "I LOVE your book!"...
...simply by leveraging the power of 1 overall strategy (hint: it involves selling your book to established audiences) that allows them to improve book sales and grow their brand, business, and/or author platform.
Struggling authors can use this approach to turn their book business around and achieve book sales success.
But, let's be clear. This isn't a magic button. It's not overnight riches. There is work to be done, but we'll show you exactly what to do. We'll cheer you on. We'll even guide you step-by-step and give you personalized answers to your biggest challenges.
We're going to show you what we've been doing behind the scenes to help our authors sell books, uncover speaking opportunities, media attention, grow their platform and so much more. For the first time ever we're peeling back the curtain to teach exactly what we do to help authors sell books and get attention when they don't have an audience of their own.
Most of this stuff no one is talking about because it takes effort, research, and some creativity...
... the focus isn't on getting an orange bestseller flag on Amazon (although that happens for almost all our authors without focusing on it). The focus is on good old fashion traditional book marketing that builds momentum over time and helps most authors sell a lot more books than they will ever sell posting on social media.
Just a word of warning:
The Odds Are Against You Unless You Really Get This
I'm the furthest thing from a pessimist, but the numbers don't lie. Did you know that according to BookScan data, the average nonfiction book sells less than 250 copies a year or that, according to The Guardian, the average self-published author only makes $1,000 a year from book sales?
Those numbers do not bode well for you...and you absolutely need an edge. A way of approaching things that helps you avoid becoming just another number inside a nightmare statistic... the good news is that almost all our clients out perform those stats by a lot. And, you can too if you have a well positioned book and do what we teach in this course.
Who I am, and Why I can Help You:
My name is Julie Broad.
I'm the founder of Book Launchers, a full-service self-publishing company that has worked with more than 300 authors. My first book topped Amazon in print books. My latest book, Self-Publish and Succeed, has won 11 book awards and has been the foundation for several really strong partnerships for my company Book Launchers.
Some of my success with books was from hard work meeting luck, but after five years of working with non-fiction authors and seeing what works on repeat, and what doesn't, I feel confident that we can help most non-fiction authors improve their book marketing results!
You want to improve your book marketing results.
This might mean securing partnerships, uncovering speaking opportunities, selling books in bulk, or possibly just selling more copies of your book...
...and perhaps even receive emails from readers saying "I LOVE your book!" as well.
All of that is possible with persistence and the right steps that we will share with you in Book Marketing Magic - Live.
Starting on September 28th, for six weeks we're going to work together to breathe some air (and momentum) into your book marketing!
Take a look at what we're going to cover:
How to brand yourself as an author and position your book for marketing success,
The all-important research steps you need to take to uncover the best media, influencer, and corporate opportunities for you and your book,
How to craft an attention-getting pitch (we'll be reviewing pitches LIVE to help you get yours just right - whether you want media, speaking, or influencer support!),
How to sell your book with libraries, bookstores, or other outlets that most authors aren't paying attention to, and
What's getting in the way of your sales and how to adjust it (we'll have plenty of time for hot seats so bring your book, your sales page, and let's dive in!).
At the end of this six week course, you're not only going to have a clear plan for how to position yourself when you pitch, you'll have crafted your pitch, and completed the research you need to do to successfully reach out to people with your readers in their audience, and have an action plan to build momentum from the end of this course and beyond.
Picture yourself experiencing...
...logging into your account to see books sold while you were sleeping...
...partnering with influencers or companies that love your message...
...or even opening up your email to see a media or speaking invite!
And it doesn't end there. Think of Robert Belle who ended up giving a Ted Global Ideas talk that has been viewed by 2 million people! Or, Arun Gupta who found himself on the Wallstreet Journal Bestseller List. Or, Kelly Lewis who was a bestseller in four different categories. These are just three of the many Book Launchers clients who achieved great things using at least some of our marketing strategies (and we'll be teaching you in the course!).
You can enjoy results within months or even weeks of taking what we share and putting it into action...
...like so many of our authors do after they put to good use what we will cover in this course.
And I truly believe that by following our advice, you can discover where your ideal readers are and how to reach them and finally gain momentum with your book marketing.
This course is being taught by myself, and Book Launchers Book Marketing Manager, Sarah Bean. Together we're committed to helping you position your book for success, uncover channels to sell more books, and help you build momentum towards achieving your goals.
AVOID The 3 SuccessKilling Myths
There is a ton of bad advice out there when it comes to becoming a bestselling author and selling books.
Myth 1: you won't need to do any marketing if you get a publisher.
The reality is that a publisher will give you a book deal because you will be able to sell books.
However, the truth is a publisher will rarely help you with marketing. They look to the author to sell their books.
So, even if you have a publisher or you plan to get one for your next book, you still need to know what to do to sell books.
Myth 2: a good book will sell itself.
But the truth is a good book no one knows about will never sell. You must learn how to compel readers to buy your book with great marketing.
Myth 3: there is only one approach to sell books.
There isn't. Every book marketing plan needs to be personalized, and you need to test different things. We'll teach you how to plan and test. You need to be active. You have to try things to find the channels and angles that work to get books moving. But, you can simplify by focusing on the things we'll teach you in this course, so what are you waiting for?
Join Book Marketing Magic - Live Right Now!
Starting September 28th, we'll be working with you side by side for six weeks to help you sell books.
It's only $997 or 3 easy monthly payments of $375.
And, as a fast action bonus, we're also going to proofread and design your attention-getting media kit. Our media kits are show-stoppingly beautiful and will surely make your pitch stand out as professional when you are doing your outreach. This is a $250 value included if you sign up for the course by September 21st.
Here's what you can look forward to experiencing with...
Book Marketing Magic - Live
• You can confidently get influencers to promote your book for you without needing to be famous or have any type of following...
• You canquickly reposition your book without having to redo the entire book...
• You canrapidly build sales and review momentum without worrying about begging family, friends, or fellow authors to buy and review your book...
• AND MORE!
You Say: "Will Book Marketing Magic - Live Work For Me?"
Well, my one guarantee is always this:
If you do nothing, you will get nothing.
What this live training is guaranteed to do is show you what you need to do to get results.
If you come to class prepared you'll even get the experienced marketing minds of myself and our Book Marketing Manager, giving you personalized support, input, and guidance to make the best possible choices for your book and your goals.
So let me put your mind at ease:
The road to creating Book Marketing Magic - Live has been more than five years in the making ...
As we have tested different approaches on hundreds of books and seen what works and what doesn't for authors.
I have spent years researching every piece of information I could get my hands on... we take (almost) every book marketing course that comes on the market, test what we are taught, refine those lessons, and re-test until we get a process that is the most effective and repeatable possible.
In addition to our step-by-step support to sell books and land opportunities, you're also getting an author branding guide, our launch strategy guide, and a media kit ($400 in bonuses!)!
...and how fast you'll get them? Well a lot of that depends on how fast you implement what we teach and how strong your book positioning is, but we've seen authors turn their book sales around in as little as one month and see major marketing results in three months!
Below are a few of our happy Book Launchers client testimonials.
I can fill out a dozen pages with messages like these ones...
But this is the first time we've taught this course (which is why we're offering it for half off it's retail value - next time you see this training it will be $1,997 not $997!)
So, let's get you started today! As soon as you join Book Marketing Magic - Live, you'll receive a survey so we can get to know you.
Then, we'll be sending you an email with a short workbook to help you work on your author branding and positioning.
That way, when class begins, you're already ahead of the game and we can dive into your specific questions!
Each week, for six weeks we are going to be on Zoom together working through critical marketing elements like:
Week 1: Author branding and book positioning
Week 2: Your book marketing assets, metadata that sells, and distribution decisions (it's not just about Amazon!)
Week 3: Launch Strategies break down, post-launch momentum building strategies, and what to do if your book is not selling at all
Week 4: Media Pitching (we build your pitch with you!), Editorial Reviews, and Influencer Outreach that Gets Results
Week 5: Direct to Reader Strategies for Sales, including ads, community programming, and other unique ideas
Week 6: More Marketing Ideas like Bulk Sales, Corporate Partnerships, Audience engagement and more!
Of course, on top of that high-value training and support you're going to be receiving the author branding guide, the launch strategy break down, and the media kit proofread and design.
All Zoom sessions will be recorded (in case you cannot attend live or if you want to review any of the content-rich material) and all training materials will be available for 1 year!
This course will retail for $1,997 when we run it again in 2023, but because it is our first time you can join for only $997 or 3 x monthly payments of $375.
That's a whopping $400 in bonuses AND $1,000 savings for being in our inaugural class!
The ball is in your court.
You can choose to continue on the path you're taking now. It's one filled with months, years, even decades of heartache and back-breaking labor.
Of reinventing the wheel.
Losing ground. Losing time.
Or you can make a small investment in uncovering what will work to help you sell more books this year! And,
...you could achieve your book sales goals even a month sooner...
...and potentially find yourself with an amazing corporate partner or a fantastic speaking opportunity, or both?!
Of course it would. How precious are your moments, after all?
Please allow Sarah and I to guide you to achieve your book goals sooner!
Will you take advantage of what I have to offer you today so you can finally improve book sales, generate more royalties on autopilot every month and even receive emails from readers saying "I LOVE your book!"?
"The best things about working with Book Launchers were the expertise, experience, care, love, and diligence they put into every aspect of bringing my book to completion. They were so much more than just a business partner, they were family."
- Patrick Touhey
"My book hit bestseller in 4 different categories on Amazon. Book Launchers is my team for life!"
- Becca Powers
"Book launchers is the real deal! They helped me tremendously in the marketing phase- helping me to increase sales with the book army strategy, create an amazing media kit and landed me several podcasts. I would HIGHLY recommend Book Launchers!"
- Brianne Ligori
The real guarantee is that if you do nothing, you will get nothing but we know that sometimes an approach or a style of teaching just isn't a fit and for that reason you can request a FULL REFUND up to 30 days after the course has begun. This means you'll be able to take 2/3rd of the course and if you aren't happy, you can ask for your money back. Ultimately we know that if you implement what we teach you will find success, and we can't wait to help you do that!